International Tour Guide Day

February 21, Wednesday

International Tour Guide Day
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International Tour Guide Day is celebrated annually on February 21 and is dedicated to the profession of tour guides and their important role in promoting cultural heritage, tourism and education. This day was established in 1990 by the World Federation of Tourist Guide Associations (WFTGA) to recognize the contribution of tour guides to preserving history, culture and providing a positive tourist experience.

Objectives of International Tour Guide Day
Recognition of the profession. The day is dedicated to recognizing the professionalism of tour guides, their skills and knowledge that they pass on to tourists. It emphasizes the importance of their work in creating a positive tourist experience.

Drawing attention to the importance of tourism. The holiday focuses on the role of tourism in the economic and cultural development of countries. Tour guides play a key role in popularizing tourist destinations.

Improving the level of excursion services. The holiday serves as a platform for discussing professional standards and improving the quality of excursion services. This contributes to the improvement of the qualifications of tour guides.

Exchange of experience and knowledge. Tour guides from all over the world use this day to exchange experiences, knowledge and best practices, which contributes to professional growth and strengthening international ties in tourism.

How is International Tour Guide Day celebrated
Free excursions. In honor of the holiday, many cities around the world offer free excursions for locals and tourists so that people can learn more about their city or a new country.

Events for tour guides. On this day, tour guide associations organize seminars, trainings and meetings where important professional issues are discussed, experiences and new methods of conducting excursions are exchanged.

Recognition of the best. The holiday becomes an opportunity to reward the best tour guides for their achievements, professionalism and contribution to the development of tourism. These can be both local and international awards.

Popularization of the profession. Tour Guide Day is actively used to attract attention to the profession among young people in order to motivate them to become part of the tourism industry.
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International Tour Guide Day in other years

International Tour Guide Day in other countries

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