Feast of Motherhood and Beauty
April 7, Sunday
The holiday was established in 1995 and has since occupied an important place in Armenian culture. April 7 coincides with the Christian holiday of the Annunciation of the Blessed Virgin Mary, which emphasizes the spiritual and cultural significance of the day. In the Christian tradition, the Virgin Mary symbolizes the ideal of motherhood, purity and mercy.
How it is celebrated
Gifts and congratulations. On this day, women, especially mothers and grandmothers, receive gifts, flowers and warm congratulations from their loved ones.
Cultural events. Concerts, exhibitions and theatrical performances dedicated to the theme of motherhood are held in schools, kindergartens and other public venues.
Traditional rituals. In some regions of Armenia, customs related to honoring mothers are preserved, including special meals and blessing ceremonies.
Visiting churches. Many families visit churches to pray for the health and well-being of their mothers.
Festivals and competitions. Events such as beauty and skill contests are held where women can showcase their talents.