World Game Day
October 2, Thursday
Significance of the holiday
The purpose of the holiday is to emphasize the importance of physical activity and play in children’s lives. It reminds about the need to limit screen time and motivates active joint activities to strengthen health, develop communication skills, and teamwork.
How it is celebrated
In different years, events involve schools, families, and children’s communities:
* Nickelodeon and its affiliate channels pause their broadcasting from 12:00 to 15:00 Eastern Time, encouraging children to go outside and play;
* sports games and outdoor activities are held;
* local festivals and workshops are organized for children and their parents;
* schools and children’s institutions include special programs dedicated to movement and play;
* campaigns about the benefits of active play and limiting screen time are spread on social media and in the press.
International recognition
The holiday has gained wide popularity in the USA and other countries thanks to Nickelodeon’s support. It helps instill in children the habit of an active lifestyle and raises parents’ awareness about the importance of play and physical activity.