College Colors Day
August 29, Friday

History of the holiday
The holiday was established in 2004 by the College Licensing Company. Its idea was to emphasize the importance of college sports, team spirit, and pride in one’s educational institution. The tradition is directly connected to the beginning of the college football season, which plays an important role in the cultural life of the United States.
Meaning of the holiday
College Colors Day symbolizes:
* the devotion of students and alumni to their colleges and universities
* support for sports teams
* unity and pride in student culture and traditions
How it is celebrated
On this day, students, faculty, alumni, and fans:
* wear clothes in their college colors or with its symbols
* participate in festive events and activities on campuses
* post photos and stories on social media with the holiday’s hashtags
* attend sports games and support the teams
Interesting fact
In the United States, college sports, especially football and basketball, are so popular that college games attract tens of thousands of spectators, and broadcasts draw millions. College Colors Day has become a kind of start to the sports season and an important element of American student tradition.
College Colors Day in other years
- 2022 September 2, Friday
- 2023 September 1, Friday
- 2024 August 30, Friday
- 2026 September 4, Friday