Beer Day Britain
June 15, Sunday
History of Beer Day
Beer Day was initiated in 2015 by beer sommelier and writer Jane Peyton. The date, June 15th, was chosen because it is also the date of the sealing of the Magna Carta in 1215, which included a clause about the standardization of ale measures, highlighting beer’s long-standing importance in British life.
Purpose of the Celebration
The holiday aims to:
- Celebrate Britain’s national drink: beer.
- Promote the beer industry, including brewers, pubs, and beer retailers.
- Encourage people to enjoy beer responsibly and socially.
- Raise awareness of the role beer plays in British heritage and community.
How People Celebrate
On Beer Day, people across the UK are encouraged to:
- Visit their local pub or brewery.
- Raise a glass of beer at 7:00 PM and participate in the national “Cheers to Beer” toast.
- Share their celebrations on social media using the hashtag #CheersToBeer.
- Attend beer festivals, tastings, and special events organized by breweries and pubs.
Significance of the “Cheers to Beer”
The “Cheers to Beer” toast is a central part of the celebration. At 7:00 PM on June 15th, beer lovers across the country simultaneously raise their glasses and toast to beer. This collective moment is meant to unite people in appreciation of beer’s role in British culture.