National Bikini Day
July 5, Saturday
History of the bikini
The bikini was introduced on July 5, 1946, by French designer Louis Réard. He named the swimsuit after the Bikini Atoll in the Pacific Ocean, where nuclear tests had taken place a few days earlier. The name was meant to emphasize the "explosive effect" of the new garment. The first model brave enough to show the bikini was stripper Micheline Bernardini, as professional models refused to wear it — it was considered too revealing.
Cultural significance
The bikini sparked heated debates about morality, fashion, and the body. In the 1950s it was banned in many countries, but by the 1960s it gained mass popularity thanks to film, television, and popular culture. The image of a woman in a bikini became a symbol of the sexual revolution and female independence.
How is the holiday celebrated?
Today this day is celebrated in a summer atmosphere, especially in warm countries and coastal regions. It is marked by:
* beach parties and photo shoots
* sharing archival and modern photos in bikinis on social media
* swimsuit sales in stores
* discussions about the evolution of fashion and women's freedom
* participation in contests for the best bikini look
Interesting facts
* In some countries, the bikini is still considered inappropriate — especially in religiously conservative regions.
* The most expensive bikini in history was made of precious stones and cost millions of dollars.
* International stars such as Brigitte Bardot and Ursula Andress made the bikini a cult symbol of cinema.
Where is it celebrated?
Although the holiday originated in the USA, it has become popular in many countries with beach cultures, including Brazil, Australia, France, Italy, Spain, and Caribbean nations. Moreover, it is actively promoted on social media and fashion communities worldwide.