Paperback Book Day
July 30, Wednesday

History of the holiday
On July 30, 1935, the British publishing house Penguin Books released its first series of inexpensive paperback books. This was a revolution in the book industry — quality works became widely available at a low price. Thanks to this event, books became accessible not only to the elite but also to ordinary people.
The significance of paperback books
Paperback books have several advantages:
* they are cheaper to produce and sell;
* lighter in weight and convenient to carry;
* printed quickly and promptly made available for sale;
* cover a wide range of genres — from classics to science fiction and romance.
How it is celebrated
On Paperback Book Day, literature lovers:
* read their favorite paperback books;
* buy or gift paper editions to friends;
* visit book fairs, libraries, and second-hand bookstores;
* share on social media which books influenced them.
Interesting facts
* The first Penguin books sold at a price equivalent to the cost of a pack of cigarettes.
* By the beginning of World War II, paperback books had spread worldwide, including the USA.
* Some classic works were first mass-published precisely in this format.
Conclusion
Paperback Book Day is a celebration of the love for reading and a reminder of how a simple design innovation made literature truly popular. It is a day to enjoy opening a good old book and immerse yourself in the world of words — easily, simply, and tastefully.